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Digital marketplace Clutch closes $1.2M pre-seed round led by Precursor Ventures

Clutch hails itself as one of the earliest people-first creator economy platforms to connect individuals to businesses looking for marketing/content...

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OnlyFans founder makes crypto debut selling influencer trading cards

Zoop, built on the Polygon blockchain, will allow users to trade NFT-based cards featuring their favorite influencers.

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Mavrck raises $135M, buys Linkin.bio maker Later in creator and influencer marketing consolidation

Some believe that online marketing and advertising, as we largely think of them today, are dying a slow death and is getting replaced by something...

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ImagineAR launches a ‘FameDays’ app for celebrity AR greetings

A startup called ImagineAR has launched FameDays.com and the FameDays mobile app to allow fans to enjoy life-size “hologram” video...

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Only 12% of full-time creators make over $50k a year, says Linktree

A new report from the link-in-bio unicorn illuminates new findings about the creator economy.

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Cameo buys fan merch platform Represent

Celeb video site Cameo is making its first acquisition. The company will buy Represent, a marketing and merch company that helps celebrities and...

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Celebrity video request site Cameo reaches unicorn status with $100M raise

Cameo, the celebrity video site you’re probably familiar with if you’ve celebrated a birthday in the last three years, announced this morning...

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Egypt’s Minly raises $3.6M to connect celebrities and fans through personalized experiences

In the past couple of years, we’ve seen a growing trend of creators adopting digital and social media, not just as a supplement to their media...

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5 tips for brands that want to succeed in the new era of influencer marketing

In the new creator economy, the selectiveness of creators means stiff competition for a brand's ideal influencers. But that doesn’t mean...

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