To drive more sales, use shopper-generated content to personalize emails
What separates the most effective companies from their competition is how marketing teams focus their efforts and put the data to work to deliver...
Read moreCategory: EC Ecommerce and D2C
Jumia’s venture into quick commerce could slow its path to profitability
As a traditional e-commerce platform, Jumia has built a network that involves merchants, warehousing and last-mile delivery.
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Perhaps faster delivery times were a poor choice from a unit-economics perspective
Not every q-commerce company will fail. But startups that raised huge sums of money to build super-rapid consumer delivery models are laying off...
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Pitch Deck Teardown: BoxedUp’s $2.3M seed round pitch deck
Today, we're taking a close look at the pitch deck that helped BoxedUp founder David Boone raise the company's first round of institutional...
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How to evolve your DTC startup’s data strategy and identify critical metrics
We’re generally big fans of plug-and-play business intelligence tools, but they won’t scale with your business. Don’t rely on them after...
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3 questions concerning Instacart’s upcoming IPO
The key questions in our mind heading into Instacart's debut concern its growth, economics, and revenue mix.
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Airbnb is reinventing itself — Brian Chesky tells us why
We sat down with founder and CEO Brian Chesky to discuss the release, where Airbnb is headed, and how he's planning for the future.
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As markets shift, MercadoLibre’s falling share price shows no company is safe
What then can we learn from MercadoLibre’s earnings report and ensuing valuation decline?
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Deliverr’s nearly flat exit price isn’t as bad as it looks
If Deliverr’s final private round did not include onerous downside-protection provisions, its sale could wind up winsome for all.
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GoTo’s debut shows the global IPO window is not entirely closed
A large initial public offering took GoTo public in Indonesia. Given the generally chilly global IPO climate, and the fact that GoTo managed to float...
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How social commerce is bridging Southeast Asia’s infrastructure gaps
Today social networks are more powerful than ever, and startups and corporations are innovating new commerce models that leverage the greater reach...
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Why Nigeria leads the way in YC’s participation in Africa
Nigerian startups are a huge part of the current Y Combinator cohort. Looking at the data, that should not be a surprise.
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As Instacart looks to cut its valuation, will it kick off a trend?
The change in price won’t enthuse Instacart’s most recent investors – no one likes losses, paper or otherwise. But the change is helpful for a...
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New data underscores a slowing e-commerce market
New data from Pinduoduo and results from Alibaba and others from Q4 2021 hint that the pull-forward model of recent e-commerce growth is the most...
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It’s pivot season for early-stage startups
Early-stage startups still have access to ample capital, giving them a VC bubble that somewhat protects them from rapid changes in the greater...
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What’s worth more: Unicorns or the biggest US tech companies?
While the biggest tech companies are taking some lumps, unicorns are collectively raising lots of money and building private-market value.
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Welcome to the post-pandemic economy, startups
The latest corporate results are telling us that the pandemic is over, from a business perspective. This is critical for startups to understand.
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Food-delivery profits remain elusive
The value of delivery giants around the world is in decline. Given all that, you might expect that investors would curtail wagers. And yet.
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From movies to shipping, AWS is driving Amazon’s revenue diversification
Put simply: Most of Amazon’s operating income came not from selling stuff, but instead from selling compute and storage.
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11 ways to make personalized shopping more effective and profitable
There is no longer a question of whether or not you should offer personalized digital experiences. The research shows that anything less is a death...
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4 trends that will define e-commerce in 2022
As we approach our third roller coaster year defined by the pandemic, what will happen to global commerce? What new trends will define e-commerce?
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Why Delivery Hero is acquiring a majority stake in Spanish delivery company Glovo
How should we think about the importance of geographic spread — sprawl? — when it comes to on-demand companies?
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How to acquire customer research that shapes your go-to-market strategy
Before you can hire a full-time marketer, you must first get to know your potential customer and what is going on in their life that will ultimately...
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Super app Grab starts trading on supersized SPAC combination
Grab will begin trading today on the Nasdaq under the ticker symbol "GRAB."And it raised a pile of money in the process. Billions, in fact.
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Black Friday data adds to evidence e-commerce growth is slowing
No, the secular shift to online shopping will not reverse. But it is also seemingly reverting to slower growth rates.
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4 strategies for setting marketplace take rates
One of the most important things founders should remember is that maximizing the take rate of the platform is not the goal.
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3 ways fintech companies can help retailers launch financial services
As retailers expand banking opportunities, they will need help positioning their products, keeping them safe and selling to end users. Now is your...
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